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98NU850BAUB
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Estimated Delivery
5-7 Business Days
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195174137963
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Screen Size
98"
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LG 98" NU850 NANO UHD AI 4K Smart TV with 4-Year Coverage

Item: 357866 Model: 98NU850BAUB.AUSQ
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Product Overview

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98NU850BAUB.AUSQ
98 Inch Class LG 4K Nano UHD TV AI NU85 Smart TV 2026
Key Features
Nano Detail Enhancer delivers optimized contrast and color for a more immersive viewing experience
AI Super Upscaling Powered by alpha 8 Processor Gen3 upscales¹ lower resolution content into stunning near-4K clarity
Smoother gameplay with reduced lag with 144Hz² Refresh Rate, Motion Booster 288³ and AMD FreeSync Premium
See visual brilliance with Precision HDR Master Pro, engineered for picture accuracy with stunning contrast and an expanded color spectrum
Precision Sound Master Pro delivers exceptional dialogue clarity and surround sound
Dolby Atmos® for sound you can feel all around you
AI Magic Remote offers intuitive point & scroll experience to access your favorite content quickly and easily
3-Year Warranty allows you to watch with confidence and peace of mind

Nano Detail Enhancer Powered by α8 AI Processor 4K Gen3

Powered by LG’s cutting-edge Alpha 8 AI Processor 4K Gen3, Nano Detail Enhancer brings out the finest textures, contours, and colors in every frame. It intelligently analyzes and refines image data to reveal hidden details—so even the smallest elements on screen look crisp, vibrant, and lifelike.

Nano Detail Enhancer Powered by α8 AI Processor 4K Gen3

AI Super Upscaling  Powered by Alpha 8 Processor Gen3 

AI Super Upscaling Powered by alpha 8 Processor Gen3 upscales1 lower-resolution content—like HD or even SD—into stunning near-4K clarity

AI Super Upscaling  Powered by Alpha 8 Processor Gen3 

Amped-up and ready for the win

Packed with gaming features, this LG Series comes with everything you need to win. With up to 144Hz refresh rate2 and Motion Booster 2883, game at blinding speed without any blurring or tearing to keep up with the fastest games.

Amped-up and ready for the win

Brilliant Detail in Every Scene4

HDR10 Pro dynamically adjusts brightness, revealing crisp details and vivid color in both bright and dark scenes for a stunning, lifelike picture.

Brilliant Detail in Every Scene4

Just the way they intended

Watch films just how the directors envisioned them with automatic preservation of the director’s original colors, settings and frame rates for a true at-home cinematic experience FILMMAKER MODE™ with Ambient Light Technology.

Just the way they intended
LG’s Award-winning Smart TV platform powered by AI

Search less and stream more with LG’s Award-winning Smart TV platform - which delivers a smarter more personalized experience. Browse all your favorite streaming apps and let LG Channels connect you to over 400 free channels and 10,000+ movies & shows (on-demand). Plus LG Shield helps provide protection against malware, viruses & other threats.5

LG’s Award-winning Smart TV platform powered by AI

Tons of free entertainment at your fingertips

Get instant access to over 400 free channels and 10,000+ movies & shows (on-demand).5 Discover and enjoy premium new entertainment with nothing more than an internet connection.5

Tons of free entertainment at your fingertips

Next-level gaming

LG TVs have AMD FreeSync Premium and ALLM to further improve gaming quality. Whether you game on consoles or on the cloud,6 the LG Game Dashboard and Game Optimizer put all the control at your fingertips.

Next-level gaming

Personalize your space with LG Gallery +

Create, display and express your taste with LG Gallery +. Choose from a collection of high-resolution artwork, scenic photography and other personalization features.7 Plus turn your ideas into art with Generative AI.

Personalize your space with LG Gallery +

LG Shield - Your Digital Guardian

The LG Shield helps provide privacy protection against malware, viruses, and other cyber threats with real-time scanning and automatic updates.

LG Shield - Your Digital Guardian

1Image quality of upscaled content will vary based on source resolution.

2PC with 144Hz graphic card required.

3Motion Booster 288 delivers up 144Hz refresh rate at optimized Full HD resolution for ultra-smooth gameplay.

4Utilizes LG Dynamic Tone Mapping to enrich HDR10 content.

5Internet connection and subscriptions to streaming services are required; number of LG Channels and movies & shows (on-demand) subject to change. Software update will automatically download for up to 4 years. Consumers who disable “auto-update” will receive a pop-up notification to accept or deny software update. LG account required to access our network-based smart services.

6Subscription and compatible gaming controller are required.

7Internet connection and LG Gallery + subscription required for select features. LG account required to access our network-based smart services.

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Details
Step into a world of breathtaking clarity and cinematic scale with the LG 98" 4K Nano UHD TV. Designed for those who want more than just a television, this is your gateway to an immersive home theater experience.

Product Features:

  • Nano Detail Enhancer delivers optimized contrast and vivid color for a more immersive viewing experience
  • AI Super Upscaling powered by Alpha 8 Processor Gen3 upscales lower resolution content into stunning near-4K clarity
  • Ultimate Gaming with 144Hz refresh rate, Motion Booster 288, and AMD FreeSync Premium
  • HDR10 Pro delivers enhanced detail and contrast
  • See it as the director intended with Filmmaker Mode
  • webOS 2026 elevates viewing with tailored AI recommendations
  • Get instant access to over 400 free channels with LG Channels and 10,000+ movies and shows (on-demand)
  • Easy access to game settings for smoother and optimized play
  • Includes TV, stand, remote, remote control battery, power cable, quick start guide, and e-manual
    • Product information is provided by the supplier and BJ’s does not represent or warrant the information is accurate or complete. Always consult the product’s labels, warnings, and instructions before use. Please see additional terms atbjs.com/termsofuse
    Specifications
    Model Number98NU850BAUB
    Estimated Delivery5-7 Business Days
    upc195174137963
    Screen Size98"
    Screen Size Class90" - 100"
    Inputs/OutputsHDMI, Ethernet, USB, RF
    Voice AssistantClear Voice Pro
    Works WithHey Google, Apple Home, Apple Airplay
    Speaker Type2.2ch
    Speaker WattageAI Sound Pro (Virtual 9.1.2 Up-mix)
    List All Applicable TunersAC4, AC3(Dolby Digital), EAC3, HE-AAC, AAC, MP2, MP3, PCM, WMA, Apt-X (Refer to Manual)
    Language SupportEnglish, Spanish, and French
    TV SeriesNano UHD
    Total Warranty Coverage1 Year
    Dimensions With Stand48.3"L x 30.6"W x 9.1"H
    Dimensions Without Stand48.3"L x 28.1"W x 2.8"H
    Box Dimensions53.4"L x 31.7"W x 4.7"H
    Product TypeTelevisions
    SmartYes
    Screen Size (Range)90" and Above
    Resolution2160p (4K)
    HDMI Inputs3 Inputs
    Smart PlatformLG webOS
    Native Refresh Rate60Hz
    Ethernet PortYes
    Bluetooth ConnectivityYes
    Wi-Fi ConnectivityYes
    High Dynamic RangeYes
    Speaker Channels1
    ENERGY STAR CertifiedYes
    VESA CompliantYes
    Item Dimensions43.8"L x 28.0"W x 9.1"H
    Item Weight18.3 lbs.
    Shipping & Returns
    Q&A
    Reviews (1830)
    4.4 out of 5
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