Argyleculture targets men who appreciate understated luxury and sophistication. Mixing ivy league and modern fashion trends, Argyleculture offers modern vintage-inspired masculine eye shapes and trend setting colors to reflect the success achieved by the modern man. The brand represents a modern American point of view, which is cross-cultural and appealing to all fashion conscious men. It features traditional and classic elements with highlighted twists that add a degree of irreverence and unpredictability.